Ocean Pacific Hotel Group

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Operating Strategy


Ocean Pacific Hotels & Resorts is renowned for its "performance" and "customer driven" corporate culture.

 
OPHR has a proven track record of assessing, repositioning and adding value to its acquired assets.

 
OPHR achieves this by following, among others, some of the key operating and strategic principles listed below:

- Repositioning or upgrading the hotels to maximize potential.

- Improving the product with the objective of increasing guest satisfaction.

- Integrating the acquired assets and management offices, then motivating and providing incentives to key executives and personnel.

- Linking with international hotel brands that fit particular properties and gaining market share through inclusion in their global reservation systems.



- Implementing marketing and sales plans with the objective of improving the properties' revenues.

- The implementation of internal cost controls.

- A dedicated asset management team from corporate office closely monitors the progress of assets.